Movie Madness at Party Casino
July, 24, 2008
The online casino heavyweight PartyGaming recently gave notice of having signed a licensing deal of four years with StudioCanal in order to use the rights of the legendary action blockbusters The Terminator and Rambo.
Movie Slot Machines
The purpose of the licensing deal is to develop new that will be based on those two movie titles. So in the future we might see machine guns as scatter symbols, high-tech combat robots as wild symbols, and Sly "Rambo" Stallone himself as the bonus symbol.
Unique Content
Jim Ryan, the CEO of PartyGaming said the following on the recent deal, "Creating unique and exclusive themed content is a key element of our strategy because the power of popular international brands and their ability to add substantial value to our game portfolio is clear."
Sticking to the Strategy
It is clear that PartyGaming is really sticking to this strategy, as just recently it launched two very successful online slot machines based on other all-time movie classics. These recent additions to the portfolio are based on the movies Mission Impossible, Saturday Night Fever, The Godfather, and Top Gun.
A Winning Formula
Jim Ryan sees no reason to stop this successful casino business strategy, "We plan to license more brands over the coming months to improve further the quality and range of our games and keep ahead of our competitors. Terminator and Rambo will be an exciting addition to our expanding suite of games, providing PartyCasino.com's customers with more great fun and entertainment."
PartyGaming is definitely putting major efforts in increasing the entertainment value of its online casino games portfolio. You as a customer should take advantage of this. Try out the new movie games at Party Casino, you will not be disappointed!